Vol. 9 No. 2 (2025)

Articles

• BALANCING DEMAND WITH USE CASE-DRIVEN PREDICTIVE ANALYTICS

  Abiram M J, Gokul G, Balamurugan P, Sowmiya N, Madhavan A (Author)

  1-17

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• THE ROLE OF ARTIFICIAL INTELLIGENCE DRIVEN TAMIL SOCIAL MEDIA IN CREATING NEW ENTREPRENEURSHIP AND CONSUMER ENGAGEMENT

  Fenn Moses E, Ravichandran K (Author)

  47-67

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• "HOW INCLUSIVE EDUCATION SHAPES SELF-AWARENESS: A QUALITATIVE STUDY OF ADOLESCENTS WITH DISABILITIES AND THEIR TEACHERS"

  Dr. Alharaan,Hay Zaid (Author)

  68-97

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• LINKING SUSTAINABLE HRM WITH ORGANIZATIONAL PERFORMANCE: A STRATEGIC PERSPECTIVE FROM HYDERABAD’S PHARMA SECTOR

  Narendra Kumar Vadlmaudi, Dr. Shaik Mohammad Rafi, Prof. Nagaraju Battu (Author)

  305-318

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• CLOSED-FORM EXPRESSIONS FOR DEGREE-BASED TOPOLOGICAL INDICES OF K_m⊙S_n

  Chitradevi R, Magudeeswaran S, Senthil Amutha R (Author)

  319-326

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• "IMPLEMENTATION OF INDIAN PUBLIC SECTOR ACCOUNTING AND ITS IMPACT ON AUDITING PRACTICES: AN EMPIRICAL STUDY OF STAKEHOLDERS’ PERCEPTIONS IN SELECTED PUBLIC SECTOR ORGANIZATIONS"

  Rashmi, Dr. Sapna Bansal (Author)

  357-376

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• A STUDY TO ASSESS THE EFFECTIVENESS OF INFORMATION BOOKLET REGARDING RISK FACTOR AND PREVENTION OF HEART ATTACK ON KNOWLEDGE AMONG FEMALE IN SELECTED URBAN AREA.

  Mrs. Ashwini Sakharkar, Dr. Sujata Sawant, Tejashree Patare, Rohan Mane, Prerana Maske, Sayali Pohakar (Author)

  347-356

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• ARTIFICIAL INTELLIGENCE IN HR ANALYTICS: ETHICAL IMPLICATIONS AND STRATEGIC VALUE FOR CORPORATE INDIA

  Dr. Lalita Yadav (Author)

  377-392

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• ASSESSING THE EFFECTIVENESS OF AN INFORMATION BOOKLET ON OCCUPATIONAL HEALTH AND SAFETY: A KNOWLEDGE-BASED STUDY AMONG INDUSTRIAL WORKERS IN A SELECTED INDUSTRIAL AREA

  Mr. Charan Zagade, Dr. Sujata Sawant, Mrs. Nikita Reure, Mr. Kartik Pohakar, Ms. Sakshi Mane, Ms. Priyanka Rathod, Ms. Sakshi Sabale (Author)

  401-408

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• DENSITY BASED SPATIAL CLUSTERING MODEL FOR IDENTIFYING OUTLIER STUDENTS AND SLOW LEARNERS IN HIGHER EDUCATION

  Vanitha.S, Jayashree.R*, Reena Rose. R (Author)

  614-628

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• FUTURE OUTLOOK OF THE ELECTRIC MOBILITY AND ITS WORKFORCE SKILLS IN EGYPT

  Mohamed R. Abdel-Latif, Ahmed E. Hassaneen, Hazem Rashed, Khaled Abdelwahed (Author)

  650-679

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• EFFICIENCY MEASUREMENT OF SAIL’S INTEGRATED STEEL PLANTS USING THE DATA ENVELOPMENT ANALYSIS MODEL

  M. Ravi; Dr. Manoj Bhatia; Dr. V K Jain (Author)

  680-692

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• OPTIMIZATION OF IMAGE SEGMENTATION THROUGH THE TRANSPORTATION PROBLEM FRAMEWORK

  Dr.Jyothi.P, Dr.Uttamkumar YV, Prof.Champa T, Prof. Shivaraj Kumar, Dr.V. Silambarasan (Author)

  704-716

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• A STUDY ON THE AWARENESS ABOUT SELF-HELP GROUP AMONG IT’S MEMBERS WITH SPECIAL REFERENCE TO HDFC BANK, AMBATTUR.

  Felix Maloba Odanga (Author)

  717-725

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• ASSESSING CITIZEN SATISFACTION AND SERVICE EFFICIENCY IN E-GOVERNANCE: A STUDY OF COMMON SERVICE CENTRES IN KERALA

  Thanooj T, Dr. A.A. Ananth (Author)

  726-736

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• TRAVEL AS A BRIDGE: EXPLORING THE POWER OF CULTURAL TOURISM

  Dr Jagadish. S. Biradar (Author)

  737-745

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• EFFECT OF VIDEO-ASSISTED HEALTH TEACHING ON KNOWLEDGE REGARDING TAI-CHI EXERCISE FOR STRESS MANAGEMENT.

  Mrs. Jayashree Ohol, Shani Shaji, Dr. Mrs. Khurshid Jamadar, Dr. Mrs. Sadhana Adhyapak (Author)

  746-751

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• EMPOWERING WORKING WOMEN THROUGH FINANCIAL LITERACY: UNVEILING THE IMPACT ON INVESTMENT DECISIONS IN HIGHER EDUCATION

  Sudha Pandey, Sr. Prof. (Dr.) Manjula Jain (Author)

  752-758

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• LEGAL AND ETHICAL IMPLICATIONS OF AI-INDUCED JOB DISPLACEMENT IN MULTINATIONAL CORPORATIONS: A COMPARATIVE ANALYSIS BETWEEN THE UNITED STATES AND INDIA

  Dr. Vishakhaben Modi (Author)

  759-767

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• IMPACT OF FINANCIAL INCLUSION SCHEMES ON LIVES AMONG TRIBAL POPULATION IN KODAGU DISTRICT IN KARNATAKA

  Champa.T , Dr Ajay Massand (Author)

  768-779

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• KERNEL DISCRIMINANT OPTIMIZED DEEP CONVOLUTIONAL NEURAL LEARNING CLASSIFIER FOR PREDICTIVE ANALYTICS

  P. Christy Jeyakumar, Dr. S. Ismail Kalilulah, Dr. V. N. Rajavarman (Author)

  780-805

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• ASSESSING MANAGERIAL TRAINING IN MAHARATNA COMPANIES IN INDIA USING DONALD KIRKPATRICK’S MODEL

  Ajay Agarwal; Dr. Manoj Bhatia; Dr. V. K. Jain (Author)

  806-809

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• A STUDY ON CUSTOMER PERCEPTION TOWARDS SMART GADGETS IN CHENNAI CITY

  Ms. Anitha .A, Dr.S.Subbulakshmi (Author)

  810-816

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• INNOVATIVE S`TRATEGIES FOR ENHANCING SUSTAINABILITY AND CORPORATE SOCIAL RESPONSIBILITY IN E-COMMERCE: A DATA-DRIVEN APPROACH  (WITH REFERENCE TO CHENNAI CITY)

  Dr. M. Kavitha, Mrs. Priya V S, Mr. Rithik Bosco J (Author)

  817-830

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• SCIENTOMETRIC ANALYSIS OF RESEARCH PUBLICATIONS ON SUSTAINABLE LIBRARY

  K.Thishanth Kumar, Dr.G.Amudha (Author)

  831-839

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• OPTIMIZATION OF PHYTOCHEMICAL EXTRACTION FROM PANDANUS AMARILLIFOLLIUS ROXB: A COMPARATIVE STUDY OF DRYING TECHNIQUES AND SOLVENT SYSTEMS

  M. Prabitha and Dr. T. Renisheya Joy Jeba Malar (Author)

  18-27

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• IMPACT OF DETERMINANTS ON THE DIGITAL ACQUISITION TENDENCIES OF ORGANIC FOOD COMMODITIES

  Dr.J.Nithya (Author)

  28-39

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• A STUDY ON CONSUMER’S BUYING BEHAVIOUR TOWARDS SPECTACLES

  Dr.S.Subbulakshmi, Harini G (Author)

  40-46

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• INVESTIGATION INTO THE DIGITAL HORIZON: IMPROVING STUDENT-CENTERED EDUCATION THROUGH TECHNOLOGY WITH SPECIFIC REFERENCE TO KASARAGOD DISTRICT

  Dr. Ponni C K, Dr. Arvind.R.Gajakosh (Author)

  98-110

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• A Study on Consumer Purchasing Decision in Online Shopping with regards to Chennai City Impact of Brand Experience over Brand Love in Online Shopping

  Mrs. R.Nithya and Dr. C.Ramamurthy (Author)

  111-117

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• THE IMPACT OF ARTIFICIAL INTELLIGENCE ON HUMAN RESOURCE ACTIVITIES: OPPORTUNITIES AND CHALLENGES

  Dr. J. Jayasudha, Dr. A.V. K. Santhi, Dr .P. Mnaju (Author)

  118-128

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• MITIGATING ARP SPOOFING ATTACKS USING BAYESIAN SUPPORT VECTOR REGRESSION AND STOCHASTIC MARKOVIAN GAME MODEL

  Dr.C.Divya (Author)

  148-155

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• WORKING WOMEN'S PERCEPTION TOWARDS ARTIFICIAL JEWELLERY IN CHENNAI CITY

  Dr.S.Akshaya (Author)

  167-171

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• EFFECTIVENESS OF COUNSELLING APPROACHES IN STRENGTHENING FAMILY ECONOMIC STABILITY FOR SUSTAINABLE DEVELOPMENT IN EBONYI STATE, NIGERIA

  OTUBO, Ato Francis1, OKANUME-ONAH, Amaka Victoria,2 MGBORO, C. U.1 and Phibee N. NATHANIEL3 (Author)

  289-304

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• CLASSIFICATION OF BABYLONIAN NUMBERS USING CONVOLUTIONAL NEURAL NETWORKS

  Loay Alzubaidi, Aymen Ahmed, Arif Al Nahdi (Author)

  217-225

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• IMPACT OF DEMOGRAPHIC FACTORS ON CUSTOMERS’ PERCEPTION REGARDING ONLINE SHOPPING

  Dr. Ruchi Sharma, Raghav Singh Rawat, Dr. Rita Devi, Ms. Rachna Bhopal, Prof. Surya Rashmi Rawat (Author)

  226-238

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• AI-POWERED IoT BASED SMART GLOVES FOR SIGN LANGUAGE RECOGNITION

  Ms.K.Anusuya, Ms.G.Yasika, Dr. Anbumani P, Ranjani R, Vedhanayaki T, Sahana S (Author)

  409-417

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• BATTERY HEALTH INDEX MONITORING USING GATED RECURRENT UNITS AND VARIATIONAL AUTOENCODERS: A MACHINE LEARNING APPROACH TO PREDICTIVE ANALYTICS

  Mr.R.Faizal Rahman, Dr.S.Prabakaran, Mr.K.Srinath Yadhav, Ms. Sivaranjani P, Ms. Vijayalaksmi P, Ms. Swathi J (Author)

  418-428

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• IOT BASED SPEED CONTROL MONITORING AND ACCIDENT AVOIDANCE USING AI TRAFFIC SIGN DETECTION

  T.Gayathri, Dr.P.Anbumani, Dr.Prabakaran S, Varun S, Velumani K, Sudharshan.M (Author)

  429-436

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• AI DIAGNOSIS AT EDGE USING ENSEMBLE MODELS FOR RAPID RADIOLOGY

  Mrs.C.Manonmani, Dr.S.Prabakaran, Bhavadharani K, Pream A, Divagaran. R, Hari Krishna KN (Author)

  437-446

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• SECURE CLOUD DATA AND PRIVACY BASED REPLICATION SYSTEM IN DUAL CLOUD

  Prasanth S P, Dr.Anbumani P, Dr.Prabakaran S, Mithun SD, Gopi M, Gobinath P (Author)

  447-455

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• ROBUST AND REAL-TIME SHIP OBJECT DETECTION METHOD BASED ON ENHANCED CNN

  Mrs. S. Vidhya, Dr.Anbumani P, Dr.Prabakaran S, Mr. S. Gunasekaran, Ms. K.Bhavadharani, Megadharshini M S (Author)

  456-470

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• SWARM BASED FEATURE SELECTION AND ENSEMBLE DEEP LEARNING MODEL (EDLM) FOR BOTNET ATTACK DETECTION IN IoT HEALTHCARE SYSTEMS

  Mrs.B.Praveena, Dr.A.Devi (Author)

  471-496

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• A STUDY ON EFFECTIVENESS OF PROCUREMENT IN MANUFACTURING SECTOR

  Ms. V.Betsy Hannah, Mr. R. Arun Baboo, Mr. F. Devaraj, Mr. M. Aravind (Author)

  497-505

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• MITIGATING EMPLOYEE ATTRITION: A SYSTEMATIC REVIEW AND META ANALYSIS OF STRATEGIC INTERVENTIONS FOR ORGANISATIONS RETENTION

  Ms. T. Jayasri, Mr. P. Karthik, Mr. A. Ebinezer, Mr. S. Yuvaraj (Author)

  506-514

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• BIG FIVE PERSONALITY FACTORS AND ITS IMPACT ON ORGANIZATIONAL PERFORMANCE WITH REFERENCE TO TEXTILE INDUSTRY

  Nishanthi M, Abi S A Rajan, Balaji R, Leela M (Author)

  515-522

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• A STUDY ON COMPETENCY MAPPING AND ITS INFLUENCE ON EMPLOYEE GROWTH AND ORGANIZATIONAL DEVELOPMENT CONCERNING SERVICE SECTOR.

  Mr. M. Vishwanath, Mr. Dhanush R, Mr. C. Poorthiharan, Mr. G. Bhuvanesh (Author)

  523-529

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• A STUDY ON UNRAVELING OF UNETHICAL PRACTICES ADOPTED BY CONSULTANCIES TO SATISFY THEIR CLIENTS IN HEADHUNTING

  Dr.C.Evangeline, Ms.KANIHA.S, Ms.Sandhya.C, Mr.Paul Henry (Author)

  530-536

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• PSYCHOLOGICAL IMPACT OF BIOMETRIC MONITORING ON EMPLOYEES WORK LIFE BALANCE WITH REFERENCE TO IT SECTOR

  Dr.Sheik Manzoor, Dr.R.Murali, Dr.Samuel Arul Asir (Author)

  537-543

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• SOCIAL MEDIA CAPTIONING AS A TOOL FOR GLOCALIZATION IN GLOBAL BRAND ADVERTISING AND ITS IMPACT ON CONSUMER PERCEPTION AND LOYALTY IN CHENNAI CITY

  Dr.T.Anitha, Dr.S.Divya (Author)

  544-553

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• AI’S INFLUENCE ON AUDITING: AN EMPIRICAL STUDY

  Dr. K.Sangitha (Author)

  554-562

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• A STUDY ON TRUST THROUGH TECHNOLOGY: BLOCK CHAIN SOLUTIONS FOR TRANSPARENT AND SUSTAINABLE SUPPLY CHAINS

  Dr.K.Malarvizhi, Ms. Bharani Lakshmi (Author)

  563-570

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• IMPACT OF GOVERNMENT SCHEMES ON MSME GROWTH IN TAMIL NADU

  Dr. R. Subhasri, Ms. Kirthiga B (Author)

  571-578

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• GAMIFIED ONBOARDING IN THE METAVERSE: ENHANCING CANDIDATE EXPERIENCE AND ENGAGEMENT

  Dr. Shyamala K , Dr. D.Lalitha (Author)

  579-590

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• HOW SOCIAL MEDIA SHORTS BOOST ENGLISH LANGUAGE ACQUISITION: REAL RESULTS FROM INSTAGRAM REELS

  Dr. D. Joy Christina Sara Jayakodi, S. Rajendran (Author)

  605-613

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• E-GOVERNANCE IN GOVERNMENT DEPARTMENTS: ROLE OF SOCIETAL DIMENSION ON ORGANIZATIONAL CHANGE

  Sabin Sameed, Dr. C. Ramesh Kumar (Author)

  693-703

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• A MACHINE LEARNING-BASED FRAMEWORK FOR AUTOMATED MULTI-VIEW DOCUMENT STRUCTURE CLASSIFICATION

  T.Vani (Author)

  591-598

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• SECURING LOW-POWER EDGE AI: A VULNERABILITY ANALYSIS AND CYBERSECURITY FRAMEWORK FOR RESOURCE-CONSTRAINED DEVICES

  Praveen Nainar Balasubramanian, Muhammad Amir Quraishi, Sai Shashank Mudliar (Author)

  629-647

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• Meta-Analysis of Public–Private Partnership Models and Their Effectiveness in Funding Affordable Housing Projects Across the U.S.

  Felix Maloba Odanga (Author)

  647-664

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• DETECTION OF AIR POLLUTION USING MACHINE LEARNING ALGORITHMS

  Dr.N.M. SANGEETHA, M.Sc, M.Phil, HDCA, Ph.D (Author)

  129-147

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• EXPLORING INVESTOR ATTITUDES TOWARDS GOLD AS AN INVESTMENT AVENUE ACROSS DIVERSE MARKET CONDITIONS

  Dr.Sharanya.P, Ms.Pavithra.R, Ms.Abirami.D (Author)

  156-166

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• A STUDY ON THE INFLUENCE OF PERFORMANCE MANAGEMENT SYSTEM ON PERFORMANCE OF EMPLOYEES: MEDIATING ROLE OF WORK ENGAGEMENT

  P. Thenmozhi, Dr. M. Radhikaashree (Author)

  172-179

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• ANALYZING THE RESEARCH ON HOW THE ORGANIC FOOD SECTOR HAS INTEGRATED AI INTO ITS PRODUCT DEVELOPMENT PROCESSES

  K. Mohammed Abrar and Dr. Anil Verma (Author)

  239-253

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• The Degree To Which School Principals Within The Green Line Practice The Principles Of Social And Psychological Foundations And Their Relationship To Improving Teachers' Performance

  Dr. Mohammad awisat, Dr. Yahia kabha (Author)

  254-271

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• EFFECTIVENESS OF A STRUCTURED TEACHING PROGRAM ON KNOWLEDGE REGARDING DYSFUNCTIONAL UTERINE BLEEDING (DUB) AMONG WOMEN IN THE REPRODUCTIVE AGE GROUP: AN INTERVENTIONAL STUDY

  Manisha Padekar, Dr. Sujata Sawant, Ms. Sayali Giram, Ms. Vaishnavi Hendre, Ms. Rohini Honmukhe, Yogita Jadhar (Author)

  272-278

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• INTEGRATION OF ARTIFICIAL INTELLIGENCE AND ROBOTICS IN MODERN RADIODIAGNOSIS: ENHANCING ACCURACY, EFFICIENCY, AND CLINICAL OUTCOMES

  SenthilKumar Ilango, Dr. K.Ravichandran (Author)

  206-216

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• A STUDY ON CONSUMER PREFERENCES TOWARDS ELECTRIC VEHICLES IN CHENNAI CITY

  Dr.K.Latha (Author)

  279-288

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